Online General Business Administration: Applied Business Communication Concentration
Academic title: General Business Administration Major: Applied Business Communications Concentration, B.S. in Business Administration
120 Credits
to Graduate
January 11
Next start date
*Recommended apply date is minimum 6 weeks prior to next start date.
Earn your online business degree
CMU’s online General Business Administration bachelor's degree gives you a broad foundation in essential business disciplines while the Applied Business Communication concentration helps you communicate ideas, information and recommendations clearly in professional settings.
You’ll build knowledge in areas such as management, marketing, accounting, finance and information systems while strengthening your skills in professional writing, presentations, visual communication, social media and workplace technology.
Through collaborative assignments and applied projects, you’ll practice analyzing business needs, developing audience-centered messages and recommending practical solutions. You’ll graduate with business knowledge and communication experience you can use across industries and professional roles.
Ranked No. 2 in Michigan and among the nation's best online bachelor's in business programs by U.S. News & World Report.
Designed with flexibility in mind, this AACSB-accredited program offers you the same high-quality curriculum as on-campus programs. You'll learn from faculty with extensive online teaching experience who are committed to your success and available to support you throughout the program.
Earn an accelerated master's
You also have the option to choose an accelerated degree pathway that allows eligible credits to count toward a Master of Science in Information Systems, helping you save both time and money in the future.
Online business degree overview
| Core credits | 24 |
|---|---|
| Elective credits | 3 |
| General education credits | 93 |
| Total credits to graduate | 120 |
How much does an online business degree cost?
The cost shown below is based on the current tuition and fee estimate. Your actual cost of attendance for financial aid purposes may vary based on your assigned tuition rate, the number of credits you're enrolled in and the length of your enrollment period. If you're enrolled in a single module instead of a full semester, your housing and food, transportation and personal expenses will be adjusted based on the number of weeks you're enrolled (for example, 12-week or 8-week modules). If you're enrolled less than half-time, your cost of attendance will not include housing and food, personal expenses or loan fees.
- Military tuition benefits: Active duty, veterans and military-affiliated students may qualify for reduced tuition, waived fees and need-based awards.
What can you do with an online business degree?
An online business degree can prepare you for opportunities across a wide range of industries. With a foundation in business communication, problem-solving and practical decision-making, you'll be ready to support organizations in roles related to management, operations, marketing, sales and business development.
| Career | Projected Salary |
|---|---|
| Technical Writer | $91,670 |
| Sales & Marketing Manager | $138,060 |
| Education Program Manager | $78,240 |
| Brand Manager | $90,740 |
| Public Relations/Communications Specialist | $69,780 |
| Customer Service Specialist | $39,680 |
All data and statistics in this section are from the U.S. Bureau of Labor Statistics.
Admission requirements
- To declare the major, please contact the Department of Business Information Systems, Powers Hall, 989-774-3554.
- To register for most of the courses in this major, students must be admitted to the Bachelor of Science in Business Administration (BSBA). Please see the bulletin for course prerequisites.
Transfer Admission Requirements
- Submit a completed application for admission
- Submit the application fee
- Submit official transcripts from all previously attended colleges and universities
Applicants with a cumulative college GPA of 2.4 or higher are eligible for admission following a standard application and background review. Applicants with a GPA below 2.4 may be asked to submit additional materials demonstrating their academic and professional experience, such as a resume or personal statement.
Freshman Admission Requirements
- Submit a completed application for admission
- Submit the application fee
- Submit official high school transcripts
Applicants with a cumulative high school GPA of 2.8 or higher are eligible for automatic admission following a standard application and background review. Applicants with a GPA below 2.8 will be considered for admission and may be asked to submit additional materials demonstrating their academic and professional experience, such as a resume or personal statement.